Stop Talking to AI.
Start Driving It.
Most people talk to AI like it's magic — they ask questions and hope for something good back. That's like getting in a car, closing your eyes, and saying "take me somewhere successful." You might move. But you're not driving. STEER is the framework operators use to take the wheel.
- Turn one good answer into a reusable system asset
- Stop accepting the first draft and start shipping output you can reuse
- Build a library, a playbook, and an operating standard — not just better prompts
- Use STEER for real operator work: SOPs, scorecards, templates, sales
You might move. But you're not driving.
Most people treat AI like a magic genie. Vague question in, hope for something good back. The result: random output, generic fluff, wasted time.
It's like getting in a car, closing your eyes, and saying "take me somewhere successful." You might move. You're not driving.
AI works best when you steer it, not when you just talk to it.
Random Output
Same vague question, different answers every time. Nothing to build on.
Generic Fluff
Polished-sounding text that says nothing specific to your business.
Wasted Time
Rewrite, regenerate, retry. Thirty minutes burned on a three-minute task.
Four operator moves. Sixty minutes.
Anchor every prompt with a mini-brief
Set role, rules, and standards before you ask for anything. Stop letting AI guess your tone, audience, and constraints.
Iterate with refinement levers, not regenerate
The first answer is never the final answer. Use targeted critique — clearer, simpler, more specific, match voice — instead of rolling the dice again.
Forge assets, not walls of text
Convert AI output into checklists, SOPs, scorecards, and templates your team can actually run with on Monday.
Route every output into a system
Stop dumping responses in chat history. Systemize naming, tagging, and storage so you stop starting over every week.
The STEER Framework
Five moves. Every one turns a guess into a system. If you're not steering, you're just along for the ride.
Set the Direction
Who is the AI? How should it think? Establish authority, role, and boundaries before you ask for anything.
Teaching questions: Who are you? What rules must you follow? What matters most?
Target the Outcome
What does success look like? Define the specific deliverable — audience, format, constraints — so the AI can hit a target.
Teaching questions: What's the deliverable? Who is it for? What makes this a win?
Engage Deeper
Refine. Push. Improve. The first draft is never the final draft. Use targeted critique to lift the output instead of regenerating from scratch.
Teaching questions: What's missing? What's weak? What needs more structure?
Enhance
Turn ideas into usable assets. Convert text into copy-paste tools — tables, rubrics, SOPs, checklists, scorecards.
Teaching questions: What format is easiest? What is reusable?
Route Into Reality
Save it. Systemize it. Reuse it. Route the asset into a retrieval path with tags, naming, and templates so it's findable in 10 seconds.
Teaching questions: Where does this live? How do I find it in 10 seconds?
Built for three rooms.
If you're in any of these, this hour is for you.
Business Owners
You're paying for AI subscriptions across your team and can't measure what they're producing. You want AI to be infrastructure, not entertainment.
Service-Based Businesses
Client work, SOPs, onboarding decks, deliverables — your team uses AI for all of it. The output quality is uneven and clients can tell.
Sales Teams
Outreach, follow-ups, proposal copy, objection handling — every rep prompts differently and gets different results. STEER makes the output reproducible.
You want a magic prompt list to copy forever. You're shopping for AI tool reviews. You're not willing to change how you write a prompt.
Sixty minutes. No filler.
Introduction
Why most prompts fail and what changes when you fix the input.
STEER Framework Breakdown
Each letter, why it matters, how to apply it.
Live Case Studies
Real prompts from real businesses, rebuilt with STEER.
Live Q&A
Bring your worst prompt. We'll fix it on screen.
Next Steps
What to do Monday morning.
Where you start. Where STEER takes you.
Four levels. Most operators are stuck on Level 1 and don't know it. The webinar moves you to Level 2.
Casual / Beginner
Goal: Better answers from AI.
STEER helps you stop guessing.
Power User
Goal: Consistent quality and reusable work.
STEER helps you stop starting over.
Operator / Builder
Goal: Systems, ownership, leverage.
STEER turns AI from a tool into infrastructure.
Leader / Organization
Goal: Team-wide alignment, institutional knowledge.
STEER is how teams think together with AI.
May 18 moves you from Level 1 to Level 2. The replay and prompt pack help you climb toward Levels 3 and 4.
From failure mode to operator mode.
Five common failures. Five operator moves. Three teaching questions for each.
Randomness
Jumping straight to the ask.
Authority. Set the role, boundaries, and standards.
Who are you?
What rules must you follow?
What matters most?
Vagueness
Asking for help with no criteria.
Specific Deliverable. Define audience, format, constraints.
What's the deliverable?
Who is it for?
What makes this a win?
Generic Output
Accepting the first draft.
Targeted Critique. Iterate using refinement levers.
What's missing?
What's weak?
What needs more structure?
Non-usable
Text-only blocks.
Copy-Paste Asset. Tables, rubrics, SOPs.
What format is easiest?
What is reusable?
Can my team run with it?
One-off Output
Leaving it in the chat.
System Memory. Retrieval paths, tags, templates.
Where does this live?
How do I find it in 10 seconds?
Who else needs access?
Live attendance is free. The prompt pack isn't.
Replay access and the STEER prompt pack are for registrants only. Show up live, walk out with everything.
We'll send your Zoom link immediately. No spam. Unsubscribe anytime.
Mastering AI Prompt Engineering with STEER
- DateMay 18, 2026
- Time12:00 PM – 1:00 PM CDT
- WhereZoom + YouTube Live
- SeatsLimited to 250 live
- CostFree for registrants
Show up live, walk away with this.
The STEER Prompt Pack
25 ready-to-run prompts for sales, ops, and customer communication. Built using the framework.
STEER Worksheet
A one-page template you can use to build any prompt in under two minutes.
Replay Access
Can't make it live? Registrants get the recording for 14 days. Live attendees keep it for life.
Questions before you register.
No. If you've ever used ChatGPT, Gemini, or Claude — even casually — you'll keep up. We're focused on how to use these tools well, not on what they are.
Yes. Registrants get replay access for 14 days. Live attendees get it permanently, plus the STEER prompt pack.
Business owners, operators, and team leads using AI for real work — sales follow-up, SOPs, client communication, internal docs. If your team uses AI daily and the output quality is uneven, you're in the right room.
The STEER framework is tool-agnostic. It works the same in ChatGPT, Claude, Gemini, Copilot, or any other major LLM. We'll use ChatGPT for the live demos.
Live attendance is free. We invest in this format because attendees become long-term clients of W.A.D.E.
Register anyway. You'll get the replay and the worksheet. The prompt pack and live Q&A are for live attendees only.
"AI won't replace your thinking. But it will amplify the thinking you're willing to take responsibility for."
Don't just talk to AI. STEER it.
Reserve Your Spot →May 18, 2026 — 12:00 PM CDT — Free to attend live.